Privacy Policy — Live Baji

1 Who We Are

Live baji is an online gaming and sports betting platform operated for players in Bangladesh. When this policy refers to "live baji", "we", "us", or "our", it means the operator of the live baji platform. Live baji acts as the data controller for personal data collected through the platform.

If you have any questions about how live baji handles your personal data, you can contact the data team directly at [email protected]. The support team is available 24 hours a day, seven days a week.

2 Data We Collect

Live baji collects personal data from you in several ways — directly when you register or use the platform, and automatically through your use of the website and app. Here is a breakdown of the categories of data live baji collects:

Live baji does not collect sensitive personal data such as racial or ethnic origin, political opinions, religious beliefs, or health data, except where required for responsible gaming purposes (for example, if you request self-exclusion and provide information about a gambling-related issue).

3 How We Use Your Data

Live baji uses your personal data for specific, legitimate purposes. We do not use your data in ways that are incompatible with the purposes for which it was collected. The main ways live baji uses your data are:

• To create and manage your live baji account, including verifying your identity and age.
• To process deposits, withdrawals, and other financial transactions on the platform.
• To provide customer support and respond to your queries via live chat or email.
• To send you important account notifications, such as transaction confirmations and security alerts.
• To detect and prevent fraud, money laundering, and other prohibited activities on live baji.
• To comply with legal and regulatory obligations, including anti-money laundering (AML) requirements.
• To improve the live baji platform based on how players use it.
• To send you promotional communications about live baji offers, where you have opted in to receive them.
• To operate responsible gaming tools, including deposit limits and self-exclusion features.

Live baji will not use your data to make fully automated decisions that have a significant legal or similarly significant effect on you without giving you the opportunity to request human review.

4 Legal Basis for Processing

Live baji processes your personal data on the following legal grounds:

• Contract performance — processing necessary to operate your account and provide the services you have signed up for on live baji.
• Legal obligation — processing required to comply with applicable laws, including identity verification, AML checks, and record-keeping requirements.
• Legitimate interests — processing for fraud prevention, platform security, and improving the live baji service, where these interests are not overridden by your rights.
• Consent — processing for marketing communications, where you have explicitly opted in. You can withdraw consent at any time by contacting support or updating your account preferences.

5 Sharing Your Data

Live baji does not sell your personal data. We share your data only in the following limited circumstances:

• Payment processors — your transaction data is shared with bKash, Nagad, Rocket, and other payment providers as necessary to process deposits and withdrawals.
• Identity verification providers — your identity documents may be shared with third-party KYC verification services to confirm your identity and age.
• Fraud prevention services — technical and usage data may be shared with fraud detection providers to protect the live baji platform and its players.
• Legal authorities — live baji will disclose your data to law enforcement or regulatory bodies where required by law or in response to a valid legal request.
• Business transfers — in the event of a merger, acquisition, or sale of the live baji business, your data may be transferred to the new operator, who will be bound by this privacy policy.

All third parties who receive your data from live baji are required to handle it securely and in accordance with applicable data protection laws. Live baji does not permit third parties to use your data for their own marketing purposes.

6 Payment Data

When you make a deposit or withdrawal on live baji using bKash, Nagad, or Rocket, the transaction is processed directly by that payment provider. Live baji receives a transaction reference and confirmation of the amount — it does not store your full mobile banking PIN, password, or account credentials.

Your payment provider's own privacy policy governs how they handle your financial data during the transaction. Live baji stores a record of your transaction history for account management, dispute resolution, and legal compliance purposes.

If you believe there has been an unauthorised transaction on your live baji account, contact support immediately via live chat. The team will investigate and, where appropriate, escalate to the relevant payment provider.

7 Cookies

Live baji uses cookies and similar tracking technologies on the website and app. Cookies are small text files stored on your device that help the platform function correctly and improve your experience.

Live baji uses the following types of cookies:

• Essential cookies — required for the platform to function. These include session cookies that keep you logged in and security cookies that protect your account. These cannot be disabled.
• Preference cookies — remember your settings and preferences on live baji, such as your preferred language or display options.
• Analytics cookies — help live baji understand how players use the platform, which pages are visited most, and where improvements can be made. Data collected is aggregated and anonymised.
• Security cookies — used to detect and prevent fraudulent activity and protect the integrity of the live baji platform.

You can manage or disable non-essential cookies through your browser settings. Note that disabling certain cookies may affect the functionality of the live baji platform. Live baji does not use third-party advertising cookies.

8 Data Retention

Live baji retains your personal data for as long as your account is active and for a period after account closure as required by law. The general retention periods applied by live baji are:

• Account and identity data: retained for the duration of your account plus 5 years after closure, in line with AML record-keeping requirements.
• Transaction records: retained for 5 years from the date of the transaction.
• Support communications: retained for 2 years from the date of the interaction.
• Technical and usage data: retained for up to 12 months, after which it is anonymised or deleted.

When retention periods expire, live baji securely deletes or anonymises your data so that it can no longer be linked back to you. If you request account closure, live baji will begin the deletion process in accordance with these retention periods.

9 Your Rights

As a live baji player, you have the following rights over your personal data. To exercise any of these rights, contact the support team at [email protected] or via live chat.

Live baji will respond to data rights requests within 30 days. In complex cases, this may be extended by a further 60 days, and you will be notified of the extension. There is no charge for submitting a data rights request.

10 Data Security

Live baji takes the security of your personal data seriously. The platform uses a combination of technical and organisational measures to protect your data against unauthorised access, loss, or disclosure. These measures include:

• TLS encryption for all data transmitted between your device and the live baji platform.
• Encryption of sensitive data stored on live baji servers.
• Access controls that limit which staff members can access personal data, based on their role.
• Regular security assessments and penetration testing of the live baji platform.
• Two-factor authentication options for player accounts.
• Monitoring systems that detect and alert on suspicious account activity in real time.

While live baji takes all reasonable steps to protect your data, no online platform can guarantee absolute security. You also play a role in keeping your account secure — use a strong, unique password for your live baji account and do not share your login details with anyone.

In the event of a data breach that is likely to affect your rights, live baji will notify you as required by applicable law and take immediate steps to contain and investigate the incident.

11 Children's Privacy

Live baji is strictly for adults aged 18 and over. The platform does not knowingly collect personal data from anyone under the age of 18. If live baji becomes aware that a player is under 18, the account will be suspended immediately, any deposits will be returned, and all data associated with the account will be deleted.

If you believe a minor has registered on live baji, please contact support immediately at [email protected] so the account can be investigated and closed promptly.

12 Changes to This Policy

Live baji may update this Privacy Policy from time to time to reflect changes in the platform, applicable laws, or data handling practices. When changes are made, the updated policy will be published on this page with a revised date at the top.

For significant changes that affect how live baji uses your data, we will notify registered players via email or an in-platform notification before the changes take effect. Continued use of live baji after an updated policy has been published constitutes your acceptance of the changes.

We recommend reviewing this page periodically so you are always aware of how live baji handles your personal data.

13 Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or the way live baji handles your personal data, please get in touch. The support team is available around the clock and will give you a straight answer.

For data rights requests specifically — such as access, correction, or deletion — email [email protected] with the subject line "Data Rights Request" and include your registered phone number so the team can locate your account quickly. Live baji will acknowledge your request within 3 business days and provide a full response within 30 days.